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| Name | Sell B2B on Amazon with Amazon Business - Goat Consulting |
| Video Uploader | Video From Goat Consulting |
| Upload Date | This Video Uploaded At 28-08-2023 19:31:49 |
| Video Discription | To contact us click here https://www.goatconsulting.com/contact-us Sell B2B on Amazon with Amazon Business as a brand or manufacturer to reach a huge market of buyers. Amazon Business is the B2B marketplace on Amazon, which provides business customers with specific pricing, unique product selection, and the convenience of Amazon. For Amazon Sellers, this creates an amazing merchandising opportunity to increase sales and reach a different type of Amazon customer. If sellers fail to offer B2B pricing, they may lose out on this unique market share. Amazon states that there are millions of sales opportunities selling B2B on Amazon including “+50% of the $10 billion annualized global sales are made by third-party sellers with 1 million business buyers worldwide”. This post will explore the Amazon Customers on Amazon Business, the benefits of the Amazon Business Program, and how to set up Amazon Business in Seller Central. Amazon Customers on Amazon Business This section will cover the Amazon Business customer profile, products offered to Amazon Business customers, and why Amazon Business customers choose Amazon Business to procure business needs. Amazon Business Customers Amazon Business boasts a huge customer base for B2B sales. The customer profile on Amazon Business is different from traditional B2C or individual customers on Amazon. Amazon Business customers have profiles set up for their organizations or entities that allow them to procure products needed for their business. There are more than 5 million Amazon Business customers including 96 customers on the Fortune 100 list, 92 of the 100 largest hospital systems, and 90 of the 100 most populous local governments. With such a wide variety of companies and the scale of their purchasing power, it can be a huge opportunity to sell your products to these businesses directly through Amazon. Amazon Business Products Think of all the stuff that is needed to run a business including office supplies, IT products, janitorial supplies, restroom supplies, breakroom supplies, etc. With such a wide variety of types of businesses, the list of products can grow almost endlessly. For example, you may not think that a bag of chips wouldn’t fit a business-to-business sales model, but maybe a company wants to stock the breakroom with the bag of chips you sell. You may be selling a product that is perfect for B2B without even realizing it. This can be a great sales opportunity if you offer a product that can be used by other businesses. At Goat Consulting, we argue that all products you sell should be offered through Amazon Business because you never know if a business wants to procure your product. Why Amazon Business Customers Use Amazon Business There are many reasons why Amazon Business Customers choose the Amazon Business platform over other procurement or supply purchasing programs. Here are some of those reasons: Simplify Purchasing - Most employees are familiar with buying on Amazon for household uses. By using the Amazon Business platform, employees know how to search, add to cart, and buy products with a platform they recognize and trust. Find the Right Supplier - Amazon Business has a selling partner certification plan that allows third-party selling partners to feature and display one or more of 18 nationally recognized diversity, ownership, and quality certifications. This includes certifications such as ISO: 9001 certified, small business, women-, minority-, and veteran-owned businesses to their seller profiles, which will be displayed to business customers. Understand Business Spend - Amazon Business offers reports on purchase history and provides opportunities to make better decisions on business purchases. Save Money - Amazon Business offers can be lower prices than other marketplaces due to the scale and number of sellers competing on the platform. Wider Variety - Amazon aims to be the world’s largest marketplace, which creates the widest selection of products to purchase from. Amazon Business Prime - With Amazon Business Prime, you can receive fast and free up to same-day delivery on eligible orders and other Prime benefits. To learn more, read here https://www.goatconsulting.com/merchandising/sell-b2b-on-amazon-with-amazon-business 71b2wZPmSQU |
| Category | Education |
| Tags | Amazon Business | Amazon B2B | Sell on Amazon Business | B2b selling on Amazon | Amazon Consulting | Goat Consulting | Amazon Seller Help | Amazon Agency |
