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| Name | Starbucks Oleng. Karena Boikot? Schultz Bilang Begini |
| Video Uploader | Video From Dr. Indrawan Nugroho |
| Upload Date | This Video Uploaded At 30-05-2024 10:00:00 |
| Video Discription | Penjualan Starbucks di berbagai negara termasuk Indonesia terjun bebas. Bisnis Starbucks pun oleng. Apakah ini gara-gara diboikot? Bisa jadi.. walaupun beberapa pihak, termasuk Starbucks sendiri menyangkalnya. Apapun itu, yang pasti Starbucks sedang menghadapi tantangan berat, sampai Howard Schultz sang pendiri, kali ini harus turun tangan mengatasinya. Memang ada apa sih? Dan bagaimana strategi Schultz menyelamatkan Starbucks? Yuk kita cari tahu. Disclaimer: Video ini merupakan ulasan sederhana terkait fenomena bisnis atau industri untuk digunakan masyarakat umum sebagai bahan pelajaran atau renungan. Walaupun menggunakan berbagai referensi yang dapat dipercaya, video ini bukan naskah akademik maupun karya jurnalistik. Sumber Referensi: CNN. (2024, May 1). Starbucks reports second quarter earnings for 2024. https://edition.cnn.com/2024/05/01/business/starbucks-earnings-second-quarter-2024/index.html Vox. (2023, December 13). Starbucks boycott: How Israel-Palestine conflict is affecting market value. https://www.vox.com/money/2023/12/13/23999981/starbucks-boycott-israel-palestine-market-value-loss-holidays-labor New York Post. (2023, December 7). Starbucks loses $1.2B in market value amid boycotts over Israel. https://nypost.com/2023/12/07/business/starbucks-loses-12b-in-market-value-amid-boycotts-over-israel/ Kompas. (2024, January 15). Efektivitas boikot di pasar. https://www.kompas.id/baca/ekonomi/2024/01/15/boikot-jadi-efektif?open_from=Tagar_Page Bloomberg. (2024, April 30). Starbucks sales slump as customers pull back globally. https://www.bloomberg.com/news/articles/2024-04-30/starbucks-sbux-sales-slump-as-customers-pull-back-across-the-world Kompas. (2024, May 12). Persaingan jaringan cafe kopi lokal dan internasional makin ketat. https://www.kompas.id/baca/ekonomi/2024/05/12/persaingan-jaringan-cafe-kopi-lokal-dan-internasional-makin-ketat Kompas. (2024, February 2). Potensi kopi Indonesia di pasar global. https://www.kompas.id/baca/nusantara/2024/02/02/kopi-indonesia-berpotensi-ke-pasar-global Kompas. (2023, October 22). Kopi, nongkrong, dan gairah industri Gen Z dan milenial. https://www.kompas.id/baca/ekonomi/2023/10/22/kopi-nongkrong-dan-gairah-industri-gen-z-dan-milenial Forbes. (2024, May 6). Down 22% YTD: What lies ahead for Starbucks stock? https://www.forbes.com/sites/greatspeculations/2024/05/06/down-22-ytd-what-lies-ahead-for-starbucks-stock/?sh=56d2686a7478 Fortune Indonesia. (2024, May 6). Banyak gerai tutup, eks CEO paksa Starbucks berbenah. https://www.fortuneidn.com/business/desy/banyak-gerai-tutup-eks-ceo-paksa-starbucks-paksa-berbenah?page=all Katadata. (2023, December 13). Starbucks Indonesia: Cerita efek besar boikot, penjualan anjlok 35%. https://katadata.co.id/berita/industri/65e1642add3cb/starbucks-indonesia-cerita-efek-besar-boikot-penjualan-anjlok-35 Tempo Travel. (2023, December 13). Marak aksi boikot, Starbucks Indonesia sebut toko lebih sepi dan mitra terdampak. https://travel.tempo.co/read/1828474/marak-aksi-boikot-starbucks-indonesia-sebut-toko-lebih-sepi-dan-mitra-terdampak Tempo Gaya. (2024, May 12). Ingin menjadi barista seperti Mikael Jasin, juara dunia World Barista Championship 2024? Berikut tipsnya. https://gaya.tempo.co/read/1866855/ingin-menjadi-barista-seperti-mikael-jasin-juara-dunia-world-barista-championship-2024-berikut-tipsnya?tracking_page_direct Time. (2023, December 12). Ex-CEO Howard Schultz says Starbucks needs to refocus on coffee as sales struggle. https://time.com/6975167/ex-ceo-howard-schultz-says-starbucks-needs-to-refocus-on-coffee-as-sales-struggle/ CNBC Indonesia. (2024, May 6). Boikot sukses, nilai pasar Starbucks boncos Rp278 T usai rilis kinerja. https://www.cnbcindonesia.com/market/20240506114402-17- Dr. Indrawan Nugroho adalah CEO dan Co-founder CIAS, sebuah perusahaan konsultan inovasi dengan misi memampukan para talenta korporat dalam mendesain, mengembangkan dan mengimplementasikan inovasi untuk meningkatkan kinerja perusahaan Kunjungi: https://www.cias.co https://www.indrawannugroho.com My contact: https://bit.ly/Kontak-Indrawan-3 Follow me at: https://www.linkedin.com/in/indrawannugroho/ https://www.instagram.com/indrawannugroho/ #corporateinnovation #cias #strategibisnis #konsultaninovasi 07TnYABFVXI |
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| Tags | konsultan inovasi | indrawan nugroho | cias | corporate innovation | enable innovation | budaya inovasi | transformasi digital | agile innovation | design thinking | business strategy | inovasi bisnis | inspirasi bisnis | strategi bisnis | strategic management | manajemen strategis | tips inovasi | inovasi | strategi inovasi |
