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| Name | Digital Marketing Strategy: An Integrated Approach to Online Marketing (Book Reviews) |
| Video Uploader | Video From Easy Marketing |
| Upload Date | This Video Uploaded At 04-10-2023 20:53:47 |
| Video Discription | A digital marketing strategy refers to a comprehensive plan that outlines how businesses or organizations will leverage digital channels and technologies to achieve their marketing objectives.With this best-selling book, you can build an effective and useful digital marketing plan. It covers everything from automation and analytics to integrating AI. Digital Marketing Strategy is a world best-seller and an essential guide to building and structuring a more strategic approach to digital marketing. This third version has been completely updated, and it covers how to use AI in marketing, e-commerce, marketing automation, affiliate marketing, and how to use digital analytical tools. It also has new strategies for dealing with the latest changes to cookies and protecting your privacy. Digital Marketing Strategy will show you how to choose, align, and handle digital channels and operations to make a successful digital marketing strategy that gets results that can be measured and improved. The Chartered Institute of Marketing (CIM) recommends it, and it has real-world case studies from companies like Coca-Cola, Spotify, Airbnb, Adidas, and Hostelworld, as well as checklists, key terms, and insights from top industry professionals to help you create your own digital marketing strategy. This book is a great resource for both digital marketing students and marketing pros who are just starting out or are in the middle of their careers. The online tools that go with the book include presentation slides and activity sheets, as well as practical application guides for SEO, paid-search, email, and lead-generation. #marketing #easymarketing #digitalmarketing Content Creator: Aysun Ibadova Voiceover author: Jeremy G. Animation author: Esmira Guliyeva Sound editor: Mahluga Taghiyeva Project manager: Kamran Tagiyev 🚀 Explore Your Industry-Specific Marketing Course: https://easymarketingschool.org/courses/ ftQGyvlsfdI |
| Category | Education |
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