Hi guys, Welcome to the Advanced Video Search Engine, and you are watching Peter Field on brand building by 'doing'. That video is uploaded by eatbigfish at 2019-11-21T05:55:39-08:00. We are promoting this video only for entertainment and educational purpose only. So, I hope you like & enjoy it. [EmVlgNMjzJI]
| Name | Peter Field on brand building by 'doing' |
| Video Uploader | Video From eatbigfish |
| Upload Date | This Video Uploaded At 21-11-2019 13:55:39 |
| Video Discription | Insight and data expert Peter Field has been obsessed with finding out what drives effectiveness for the last twenty years. We sit down with Peter for our ‘20 years of challenger brands’ series, to get his take on how the concept of challenger brands has grown and evolved over that shared period and the lessons for marketers from his latest report with the IPA: The Crisis in Creative Effectiveness. Visit: https://thechallengerproject.com/blog/2019/peter-field-on-challenger-brands EmVlgNMjzJI |
| Category | Howto & Style |
| Tags | Peter Field | eatbigfish | challenger brands | marketing | advertising | creativity | effectiveness | brand-building | interview | campaign |
