Hi guys, Welcome to the Advanced Video Search Engine, and you are watching In Conversation with Peter Field and Les Binet: Brand building through emotion. That video is uploaded by Institute of Practitioners in Advertising at 2015-04-21T06:58:55-07:00. We are promoting this video only for entertainment and educational purpose only. So, I hope you like & enjoy it. [tYe5ifSIuD0]
| Name | In Conversation with Peter Field and Les Binet: Brand building through emotion |
| Video Uploader | Video From Institute of Practitioners in Advertising |
| Upload Date | This Video Uploaded At 21-04-2015 13:58:55 |
| Video Discription | Peter Field and Les Binet, authors of a number of influential IPA publications on evaluation and measurement such as “The Long and the Short of It”, discuss what the big changes in the evaluation landscape are. These include evaluation in a digital world through social and mobile media as well as giving their tips for success in all other evaluation methods. Check out our Eff Test qualification http://bit.ly/1WtLnor . To enter the 2016 Effectiveness Awards download your Entry Pack now here http://bit.ly/1NaHH0B . #Effectiveness. tYe5ifSIuD0 |
| Category | Education |
| Tags | effectiveness | peter field | les binet | the long and the short of it | eff test | CPD | Advertising (Interest) | Marketing (Interest) |
