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| Name | Malay Rout, CEO, InAct in conversation with Shantanu Prakash | BusinessClass |
| Video Uploader | Video From founderINDIA TV |
| Upload Date | This Video Uploaded At 13-12-2019 15:30:12 |
| Video Discription | Hailing from a middleclass family, had his first drink during MBA, Malay Rout went on to create his own venture - InAct. Watch his thoughtful and knowledgeable journey. Malay Rout, CEO at InAct - Inovative Activations, is an ardent learner and meticulous implementer of concepts, his keen sense of learning and exploring the corporate world has led him to foray into businesses that has displayed his skills and in-depth knowledge, that spans from retail to garments and alcohol. Thus his experience repertoire, has sculpted him to seasoned market analyst and effective strategist. His finance background coupled with an uncanny zeal for conceptualization, strategy and effective application of strategies has given him the opportunity to work with some of the leading brands in the country. He is a thorough market analyst with impeccable marketing strategies and skills up his sleeve. He played a pivotal role in opening up new markets, brand building, brand positioning, marketing and distribution network set up for entire North and East of India. And finally in 2016, started his own venture, InAct- Inovative Activations, representing few well known international brands in Asia Pacific. He is a certified WSET professional, with 16 years of hands-on experience and acumenship to drive profitability of businesses across different platforms. However, his strength has been the ability to network and connect with people from all walks of life. It is this quality that has given him the skin-deep understanding of different markets and the edge of being a goal-driven planner and a dynamic team leader, who is constantly in search of a newer concept and bigger challenges. India has been a potential market and the core need of the day is exposure and sharing valid information. As an alcoholic beverage professional, he has conducted tasting and training session at all leading hotels like TAJ Group of Hotels, ITC Group of Hotels, Oberoi, Jay Pee Hotels, Mayfair and many other stand alone property to name a few. His hands-on experience in the alcohol industry and the ability to look at the business from different perspectives has enabled him to write articles regularly in the leading international alcove magazines like “SPIRITZ” and “Ambrosia”. His hunger to explore and share facts & activity of our industry pushed him to have a social media group called “Wine & Spirits Club of India” where it has 10800+ members from 102 countries around the globe. At present as a consultant he is assisting upcoming and the existing business organizations. His professional goals, which are a continuous journey to unveil the truth, break the myth and simultaneously build up international and indigenous brands to touch new heights with innovation and dedication. About BusinessClass: An interactive show with leading industry figures, the Business Class is hosted by Shantanu Prakash – a revered name in the industry. His insightful conversation with new-age startups, founders and subject matter experts give viewers an inside into the culture of startups, their biggest challenges and their efforts to overcome them. From his extensive experience with the country’s most renowned investors, Shantanu also gives valuable business startup advice to these fast propelling startups. About FounderIndia: FounderINDIA is India’s first digital business news platform that broadcasts talk shows, chats, conversations, interviews with leading figures from the world of business, politics sports, entertainment, social sector and others. For more such insightful videos, subscribe to our YouTube channel: https://www.youtube.com/channel/UCcrx63nwjPDUwAd23xI3HOQ Top performing video links: From an accidental entrepreneur to driving a full-fledged company, check story of Kimberly Dixit, Cofounder of The Red Pen – https://www.youtube.com/watch?v=fYgKLtbXbBI Shobhit Banga left school, professional tennis and cycling to fulfil his urge of bringing change. Here’s his Josh Talks story - https://www.youtube.com/watch?v=2_dezRbD6Ho Follow FounderIndia Twitter: https://twitter.com/founderindia Facebook: https://www.facebook.com/founderindia/ Instagram: https://www.instagram.com/founderindiatv/ 58dfvLo4MaM |
| Category | News & Politics |
| Tags | BusinessClass | ShantanuPrakash | MalayRout | InovativeActivations | Corporate | Finance | SPIRITZ | Ambrosia | TAJGroupofHotels | ITC | Oberoi | JayPee | Mayfair | AlcoholIndustry | startup | startupindia | marketing strategies | business startup advice | founder | ceo | interview | profile | tv show | business interview | entrepreneur | special show | founderINDIA TV | business | startups | startup company | business plan | small startups | business idea | journey | success story | growth | specials | business show | motivation |
